Ah, false spring—the season of cautious optimism. One day, it's 60 degrees, birds are chirping, and the frozen pond outside has finally thawed. Tomorrow? A surprise snowstorm to remind us not to get ahead of ourselves.
Your biz bestie switched studio management software. Your business coach swears by one product. Your members need more support with their existing booking experience.
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The fitness software industry loves to throw around big tech terms that sound impressive but often leave small studio owners scratching their heads.
If you've been shopping for studio management software lately, you've probably heard pitches like these.
Here's the truth in boutique fitness: January isn't the magic month for fitness studios.
Here's a fact many studio owners overlook: your inactive clients are low-hanging fruit. You already paid to acquire them.
Let's be honest - digital marketing for brick-and-mortar studios has gotten way too complicated.
It's a common myth that January is a boutique fitness studio owner's Superbowl.
Summer almost always brings a slowdown for fitness studios. Clients are on vacation, routines shift, and attendance dips.
Summer's here, and with it comes the opportunity to strengthen your fitness community and keep your classes buzzing.
If a membership cancellation has ever blindsided you, you're not alone. It's one of the most frustrating parts of running a boutique fitness studio. You think everything's going well, and then unexpectedly, a bunch of long-time clients cancel, and it feels like you're back to square one.
